ElevenLabs is a pioneering AI startup specializing in text-to-speech and voice cloning technologies, aimed at making content accessible in every language and any voice. For their rebranding, we collaborated with AREA 17, who developed the overall brand identity.

At THRU, our work revolved around developing ElevenLabs' motion behavior. This project involved extensive experimentation, utilizing 2D and 3D software alongside custom coding to visually represent the intricacies of sound through motion. Additionally, we created editable templates that embody the abstract and forward-thinking nature of ElevenLabs' technology. This approach captures the depth and clarity of their audio, ensuring that their cutting-edge solutions are communicated in a visually compelling manner.